Dan Kennedy’s copywriting program is a life-changing, business-altering moment. After listening to Dan I immediately implemented his suggestions. The results were phenomenal. I saw an instantaneous 50% increase in the response to my newsletter.

My relationship with my clients went from cool and distant to warm and familiar. This translated directly into being more willing to do what I told them to do whether it’s taking steps to improve their business or buy more of my products.

Plus, developing material is easy because I’m just talking about things that have happened to me.

Dan Kennedy’s copywriting program either #1 or #2 as far as influence on me and my business. We’ve all been taught hundreds of proven strategies to go out and get ourselves a “herd.”

But, the bottom line is that once you do, you can only keep customers coming back with your ‘content’ for so long. I’ve now completely changed the way I communicate with my members, and the response has been overwhelming.

Even though I was doing a lot of things right, Dan’s copywriting principles showed me exactly what I was missing. I get a lot of compliments about my writing, but I figured out it wasn’t meeting my goals.

I learned how to erect a list of concepts to include in every member communication, how to weave them into my messages and better communicate my training content. Dan gave me the checklists and templates to make influential writing easy. This seminar saved me three years worth of trial and error.

Dan, you’ve removed the mystery of writing. Never again will I sit with my head in my hands struggling to figure out how to phrase something when I’m writing, especially a sales letter. The tools you gave and the questions you taught me to ask when I sit to write are now right next to me whenever I write.

Dan’s copywriting principles dramatically improves the response of any writing I do. The checklist, formats and templates make all the writing I do easier. Since, it is now easier to write, I will write more. And writing more means more money in my pocket.

Dan Kennedy has influenced the direction and growth of my company more than any other marketing authority in the world. I am embarrassed to think of the millions of additional dollars I DID NOT make, by choosing not to implement all of Dan’s advice.

Dan’s Make Them Buy Now! been the single most valuable marketing program I have taken – and I expect my business to make greater strides as a result of what I learned here, than from any other seminar.